Purpose of the Programme

This training programme is designed for leaders to enhance their communication and stakeholder engagement skills to manage change more effectively. Participants will learn to develop effective communication plans, engage stakeholders throughout the change process, and manage resistance to change.

Specific Learning Outcomes

  • Understand the importance of effective communication and stakeholder engagement in change management
  • Develop a communication plan that aligns with the organisation’s change strategy
  • Identify and engage stakeholders throughout the change process
  • Manage resistance to change through effective communication and engagement
  • Develop strategies for ongoing communication and stakeholder engagement to sustain change

Benefits of Attendance

  • Develop advanced communication and engagement skills to manage change more effectively
  • Enhance your ability to engage stakeholders and build trust throughout the change process
  • Learn to manage resistance to change and ensure successful adoption of new initiatives
  • Develop strategies for ongoing communication and stakeholder engagement to sustain change efforts
  • Gain practical tools and techniques for effective communication planning and execution

Programme Detail / Outline

Introduction

  • Overview of effective communication and stakeholder engagement in change management
  • Understanding the impact of ineffective communication on change management
  • Introduction to stakeholder mapping and analysis
 

Developing a Communication Strategy and Plan

  • Components of a successful communication Strategy and Plan
  • Identifying key messages and channels for communication
  • Developing and approving a stakeholder engagement plan
 

Engaging Stakeholders throughout the Change Process

  • Techniques for engaging stakeholders
  • Strategies for building trust and credibility with stakeholders
  • Managing stakeholder expectations and concerns
 

Managing Resistance to Change

  • Understanding the reasons for resistance to change
  • Techniques for managing resistance to change
  • Developing strategies for addressing common sources of resistance
 

Sustaining Change through Ongoing Communication and Engagement

  • Strategies for maintaining ongoing communication and engagement
  • Best practices for monitoring and measuring stakeholder engagement
  • Developing strategies for sustaining change efforts

Duration and delivery

This delivery of our programme is available online and is designed to accommodate the busy schedules of today’s professionals! 

Don’t get stuck online for eight hours a day! Our Effective Communication and Stakeholder Engagement in Change Management programme is conducted through several workshops over three weeks. 

The programme is delivered through a flexible combination of self-study and virtual facilitator-led sessions. We use a combination of presentations, “lectures”, case studies, videos, group discussions, and hands-on exercises. Participants will also have access to online resources and materials to support their learning and development.

Upon registration you will receive a link to access the online programme material which you can work through at your own pace. There are five modules, and most participants find that one hour each week is all that is required to keep pace.

In addition, our cohort meets online once each week for a 1-hour for a facilitator-led session. These sessions elevate your learning experience by bringing together the cohort, and the Change Capabilities facilitator / SME, to discuss that week’s module and work through the content collaboratively.